I’m actually pretty excited to get to hear anonymous thoughts from people I’ve worked with and use that feedback to help Apt Design respond to customer needs better and provide better services. I’ve already written out many of the things I want to ask, including questions like:

• How was your overall experience with Apt Design? Rate 1-10.
• What’s one thing that could have made your experience with Apt Design better?

(More great questions in this article – Top Ten Client Feedback Questions)

But I wanted to get your input on this process as well. If you had the chance to ask your customers/clients/patients how it was working with you or buying from you – what questions would you ask them?

Let me know in the comments or tweet me your ideas at @aptdesign

Or, read one of these:

1. 2010 Client Survey Results
2. Feedback

from The Office – “The Fire”

Ryan: Ok.  Is it cheaper to sign a new customer or keep an existing customer?
Dwight: Existing
Michael: Shut it, can I just do it please?  Um, its equal.
Ryan: It is 10x more expensive to sign a new customer.
Michael: Yeah, ok. Yes.  It was a trick question.

Customer service can potentially be the most important thing that you offer your clients, and there is grave danger in not paying attention to your customer.
Not responding to communication, not helping customers to solve their problems, not listening to what they want, or downright ignoring them can be disastrous. Not only may they decide to stop using your services, they may decide to move over to the competition.
Getting new clients and projects is always great and exciting, but remembering to keep your current clients happy can help your business stay stable in the long run.

Or, read one of these:

1. What Would You Ask Your Customers?
2. Best Professional Service Business Nomination