Blogs are great. They have the potential to help your business reach across the world, stand out from competition and develop a following for your brand. Writing a blog can help establish you and your business as an authority in your industry. They can help you communicate with a niche market, disseminate news quickly, and build community.
There are considerable number of positives to business blogging. Don’t get me wrong in this article – I think most companies should have a blog. However, putting a blog on your site is not a quick fix; its not an automatic easy way guarantee that your traffic will boom and your website be a success. Blogs take time, energy, and more time. And because of this many blogs on business websites can actually hurt the business. Few things worse looking on a professional site than a blog with one post, or a blog that hasn’t been updated in months or years. So, take some time to think about if blogging is right for your business. My suggestion? Don’t start a new blog if: Read More