In 2010 the United States formed it’s own team to be part of the World Federation of Medical Soccer Teams. Only a few years later the US has been selected as the site for the 2015 international tournament. With that in mind, and with a growing need to have a professional face for their fans and a place to provide solid info to its members, the USMST decided they needed a new website.
Club President Gautam Nayak came to me with a tall order – create a beautiful new site that was pleasing to visitors and quickly told what the team was about while at the same time creating a site that would serve as a logistical hub for the team itself. Gautam wanted a central location for securely storing members information, information they could update themselves, and being able to use that info for his own managerial purposes.
With the abundance of information and possibilities for how this site could go we decided to start by wireframing the major sections of the site. Gautam was great to work with, able to see the ideas behind the wireframes and help guide the layout.
With the organization spread across the nation, Gautam wanted this site to be a central place for communication with his team. The new website helps with this by giving a quick overview of each blog category on the homepage. Coaches can write in articles for their team, and there is a showcase for what doctors are doing to help in their own community. Members can also log in to access private team information and documents.
Keeping track of dozens of team members, each with their own skillsets, memberships, and uniforms, can be overwhelming. A central part of this project was creating a database for the team. On the backend Gautam and coaches can set rosters, update information, and export data on members that match certain criteria (say, that are going to the next tournament). Each team member can also log in and update all their profile themselves, saving the coaches hours and hours of work. But the power of this site doesn’t end there. The same database also displays selected team information to the public, giving stats and a bio for all the current team members.
If you’ve been to an event where everyone is taking pictures, you know how fun it is to get home and look through the photos. The new USMST website has custom galleries pages where logged-in members can upload their own photos. After review by the admin the photos are loaded directly into the gallery for everyone to enjoy.
Since completion we have noticed increased customer usage of our website for research and enjoy additional business from these new customers. Brad comes to you from Boswells highly recommended.
His ability to grasp an organization’s goals and translate them into images is pitch-perfect. With his upbeat attitude and timely delivery, he is a real pleasure to work with.
He has solid ideas and is willing to listen, which in turn makes him an extremely effective communicator. His ability to organize the creative and administrative side of his business sets Brad even further apart from anyone
Brad’s design sense is outstanding. I can communicate a concept and leave it up to him to come up with a beautiful, balanced, and rich interpretation of our ideas. It’s nice to have a few thoughts, and just say go.. and be amazed by what he creates.
The quality of his work and his professionalism (think pragmatic time management, setting expectations) are superb. He’s a seasoned freelancer and that means good things if you’re a client of a collaborator.
He’s nailed countless designs for my clients and he gets it every single time.
I have not known of anyone that has worked with him on a project that has not been 100% pleased with the end product but also with the process.
Brad effectively translated my half-formed ideas into a beautiful website, and he gave me lots of choices and allowed plenty of feedback. He also did a great job making the web design flexible enough to evolve with my needs.
Brad came up with a powerful visual look and graphic design that tied together the various “chapters” in my story. What’s more, he is a pleasure to work with—a great listener and highly collaborative!
Brad is a pleasure to work with: professional and friendly every time. He continuously produces excellent work.
It was so much fun working with Apt Design on our logos and branding. Brad listened carefully to what everyone had to say and then somehow gleaned the critical points out of that diverse input.
I had a terrific experience working with Brad. He was at all times flexible, patient, and responsive. Above all, Brad is a terrific person and working with him was a pleasure.
I still get compliments every other week on my site design and I think a huge reason my conversions are through the roof is because of the stellar work you did on that site. That project was by far the smoothest experience I’ve ever had with a contractor and I wouldn’t hesitate an instant to work with Brad again.
I have always found his creativity, professionalism, and work ethic to be outstanding. He consistently meets deadlines, and is honest and up-front as to his timeline when scheduling my projects.
Communicating design concepts can be tricky, so when you find somebody who can consistently understand your abstract needs and ideas and translate them into creative designs that actually work, you latch on to them. That’s why I latched on to Brad at Apt Design at the very beginning and have stayed with him ever since.
Working with Brad was one of the best decisions our organization made. He is a consummate professional and delivers a beautfiul product in a timely fashion. He strives to make the website easy to navigate, practical, and visually appealing.
He is very easy to work with and very reliable. He is always willing to come up with some great ideas and to educate us to do some some things on our own to save us money which is greatly appreciated!
Brad’s creative insight is easily accessible through constant communication and feedback. He’s concerned about your vision, and it shows in the final product. He has a consistent devotion to making your vision a reality.
After scouring dozens of author websites I contacted Brad – because his designs are clean and tight, and he is easy to work with. From inspecting his initial concept drafts, it was clear that selecting Brad was the right move.
Brad was excellent to work with! He was creative, utilized broad input and was very quick to turn around deliverables. I would highly recommend Brad and Apt Design.
Brad provided very clear and understandable (for those of us who are tech challenged) directions on the process, explaining the steps he would take to build and design the site, as well as the input he wanted from me, and the training involved once the site was complete. Brad, who has a sharp eye for design, ran with it and produced a great site. He does good work.
I have seen Brad’s web design work on two separate and very different projects. I was impressed on each occasion with the time he took to really understand what the customer wants and needs from each project, leading to a great website both times.
Brad was quick, efficient and completely approachable about changes. Best of all, the final layout looked phenomenal.
Brad is a guy that elevates himself to the status of “trusted advisor” and not many marketing partners understand how to do that. On top of that, I get e-mails from my staff telling me how wonderful it is to work with Brad. Brad has earned our trust and our business.
The design work is flawless, the content is accurate and always within the project budget. He is consistently able to be reached, is open to questions and comment, and each project has been completed on time.