This site creates a mood like few others I’ve worked on. Each page is enveloped by a full-screen background image that comes from one of Lauren’s book covers. This not only ties the site together – it brings readers directly into the worlds she has created.
The site is also fully responsive – great care was taken to make sure the experience was wonderful for users on phones and tablets as well as big desktops screens.
Many authors who have been blogging on another site for years are nervous about moving their site. Even with all the advantages of WordPress it can be hard to let go of another site or platform you are used to using. But the benefits of having your main site and blog combined are substantial. Lauren had hundreds of posts with thousands of comments dating back years yet we were able to pull all of her old blog content over so she could have one central place for her books, events, blog, and more.
Lastly we created a special video gallery where book trailers and interviews can be viewed together. As always the site is simple to update – even the multitude of books with a huge variety of sellers to buy from!
Overall Random House and Lauren Kate loved the dark moody design, clean interface, and great functionality. We did too.
Since completion we have noticed increased customer usage of our website for research and enjoy additional business from these new customers. Brad comes to you from Boswells highly recommended.
I really can’t recommend Brad highly enough. He’s come through for us time after time, and always delivers outstanding work. His sites are beautiful and functional works of art. Brad has designed the websites for some of our biggest authors. You know he’ll deliver an amazing site, right on schedule.
I have seen Brad’s web design work on two separate and very different projects. I was impressed on each occasion with the time he took to really understand what the customer wants and needs from each project, leading to a great website both times.
Brad executes a project with such ease that it really makes for an enjoyable experience. I trust Brad and would highly recommend his design solutions to anyone.
He’s nailed countless designs for my clients and he gets it every single time.
What I love about Brad is that he can capture the vision of what I am wanting designed and make it even better than I imagined. To top it all off, Brad is just a really nice guy and he’s easy to work with!
Brad is a guy that elevates himself to the status of “trusted advisor” and not many marketing partners understand how to do that. On top of that, I get e-mails from my staff telling me how wonderful it is to work with Brad. Brad has earned our trust and our business.
It was a pleasure to work with Brad at Apt Design. On the design front, his concepts were spot on, so we never got started on false trails. And he easily and accurately incorporated my feedback in a comfortable back-and-forth dialogue that resulted in a strong final product. I remain extremely pleased with the result.
Brad’s design sense is outstanding. I can communicate a concept and leave it up to him to come up with a beautiful, balanced, and rich interpretation of our ideas. It’s nice to have a few thoughts, and just say go.. and be amazed by what he creates.
The design work is flawless, the content is accurate and always within the project budget. He is consistently able to be reached, is open to questions and comment, and each project has been completed on time.
The thing that I have always appreciated about Brad is his timeliness in turning around great new designs even in the face of looming deadlines. Creativity is at the heart of good design and Brad is blessed with an abundance of creative DNA. Brad’s professional, straightforward and timely approach to design creation and implementation will make your life easier.
I can count on Brad. When he says he’s going to do something he gets it done. That accountability is probably one of the most important things I can have from someone I work with. Brad is certainly one of the most accountable people I’ve had on my team.
When you hire Brad you get his creative talent mixed with dependability and you end up with someone who is really great to work with.
Brad’s design work is creative and impeccable — and best of all, he listens well and asks all the right questions, with no assumptions about his clients’ experience.
Brad’s work consistently impresses. He has a great knack for designing material that both fits our mission and pushes our look to be new and fresh and innovative. Working with Brad is a delight. It is a collaborative venture that engages the creative process. His patience seems endless—in spite of how much we test it. Brad and Apt Design an ideal fit for us.
Brad was always extremely prompt and professional in turning around what we requested. And Apt Design brought top quality design elements and ideas to the table for our consideration.
Brad effectively translated my half-formed ideas into a beautiful website, and he gave me lots of choices and allowed plenty of feedback. He also did a great job making the web design flexible enough to evolve with my needs.
It was so much fun working with Apt Design on our logos and branding. Brad listened carefully to what everyone had to say and then somehow gleaned the critical points out of that diverse input.
…artistic intuition that can’t be learned, keen insight into what a project needs, the people skills to lead the creative process, the organizational skills to manage the whole undertaking, and the work ethic to get the job done when and how it should be.
…finding Brad was the answer. He listened, researched, welcomed honest responses to drafts, adapted, educated us, stayed on deadline and delivered a first-rate creative website that continues to draw rave reviews.
We’re proud of what the public experiences when they come to our Run Wenatchee website. The site is clean, well-organized and lively, and for good reason. Brad Fitzgerald took the early design concepts we had in mind and made those come to life in a singular fashion.
He is very easy to work with and very reliable. He is always willing to come up with some great ideas and to educate us to do some some things on our own to save us money which is greatly appreciated!
The quality of his work and his professionalism (think pragmatic time management, setting expectations) are superb. He’s a seasoned freelancer and that means good things if you’re a client of a collaborator.