Emma knows what’s up. With a publishing deal established and her new book set to launch in the fall of 2016 she contacted me almost a year early to get her website up and running. She knew the importance of getting established early and starting to build an author platform for her upcoming readers. Her new website has already allowed her to begin sending new industry contacts and readers to a central place to learn more about her and her book.
Emma wanted a whimsical design that would appeal to children but not be offputting to teachers, parents, and librarians who may also be coming to her site. She’s been blogging regularly to keep content fresh and readers coming back for more. We also built in a Resources section of the site where Emma can upload activities, crafts, questions and more for parents and librarians – all built around her book.
And when her book finally does drop, she already has a place to put it and knows how to make her website work for her. The ease of WordPress and integration with Pinterest are valuable tools that have her one step ahead.
Lastly, Emma loved the design so much that we easily brought a consistent visual flow over into some of her print and marketing pieces.
Brad is easy to work with and very quick to respond to any concern. When we started the web building process, I had a sense of my visual tastes, but very little design vocabulary to talk about those tastes. Brad effectively translated my half-formed ideas into a beautiful website, and he gave me lots of choices and allowed plenty of feedback. He also did a great job making the web design flexible enough to evolve with my needs (for example, my book is not yet available for pre-order, but Brad set up the site so that the order page is ready when the book becomes available).
He has a strong sense of what authors need to have on their websites, so I would trust Brad with choice of content as well as design. Brad designed my site to work well with both my career as a children’s author and in academia but still feel seamless. I can edit the site myself using WordPress, which is very intuitive for any computer user. Even so, Brad offered to help me learn the ropes and is always available for questions.
I really can’t recommend Brad highly enough. He’s come through for us time after time, and always delivers outstanding work. His sites are beautiful and functional works of art. Brad has designed the websites for some of our biggest authors. You know he’ll deliver an amazing site, right on schedule.
Brad was always extremely prompt and professional in turning around what we requested. And Apt Design brought top quality design elements and ideas to the table for our consideration.
Brad executes a project with such ease that it really makes for an enjoyable experience. I trust Brad and would highly recommend his design solutions to anyone.
As an author, I wanted something that would showcase my books, but do so by telling a kind of story. And that is exactly what Brad accomplished. The finished product is beautiful, evocative and efficient, just like a great novel.
Brad’s creative insight is easily accessible through constant communication and feedback. He’s concerned about your vision, and it shows in the final product. He has a consistent devotion to making your vision a reality.
Brad made the process of developing my web site not only painless, but positively enjoyable. His enthusiastic, “can-do” attitude permeated every discussion we had. I would recommend him to any writer looking to develop a web site!
I have not known of anyone that has worked with him on a project that has not been 100% pleased with the end product but also with the process.
The thing that I have always appreciated about Brad is his timeliness in turning around great new designs even in the face of looming deadlines. Creativity is at the heart of good design and Brad is blessed with an abundance of creative DNA. Brad’s professional, straightforward and timely approach to design creation and implementation will make your life easier.
It was a pleasure to work with Brad at Apt Design. On the design front, his concepts were spot on, so we never got started on false trails. And he easily and accurately incorporated my feedback in a comfortable back-and-forth dialogue that resulted in a strong final product. I remain extremely pleased with the result.
Brad was quick, efficient and completely approachable about changes. Best of all, the final layout looked phenomenal.
I love working with Brad! His eye for detail is what really differentiates him from other designers. When I work on a project with Brad, I always know that the finished product is going to be stellar.
Working with Apt Design is like working with a genie….”Your wish is my command!” I simply had to share my vision, and, poof, just like that, it was created! Timely, detailed, and precise. It’s comforting to know that I never have to worry when working with Apt Design. They consistently come through for me, allowing me to focus my energy in other areas.
He has solid ideas and is willing to listen, which in turn makes him an extremely effective communicator. His ability to organize the creative and administrative side of his business sets Brad even further apart from anyone
I have always found his creativity, professionalism, and work ethic to be outstanding. He consistently meets deadlines, and is honest and up-front as to his timeline when scheduling my projects.
He is very easy to work with and very reliable. He is always willing to come up with some great ideas and to educate us to do some some things on our own to save us money which is greatly appreciated!
…artistic intuition that can’t be learned, keen insight into what a project needs, the people skills to lead the creative process, the organizational skills to manage the whole undertaking, and the work ethic to get the job done when and how it should be.
Brad’s design sense is outstanding. I can communicate a concept and leave it up to him to come up with a beautiful, balanced, and rich interpretation of our ideas. It’s nice to have a few thoughts, and just say go.. and be amazed by what he creates.
We’re proud of what the public experiences when they come to our Run Wenatchee website. The site is clean, well-organized and lively, and for good reason. Brad Fitzgerald took the early design concepts we had in mind and made those come to life in a singular fashion.
His ability to grasp an organization’s goals and translate them into images is pitch-perfect. With his upbeat attitude and timely delivery, he is a real pleasure to work with.
Brad always seems to find new and exciting ways to convert ideas and client direction into beautiful and unique website designs. The quality of his work, turnaround time, and attention to detail are all top-notch.
Brad’s work consistently impresses. He has a great knack for designing material that both fits our mission and pushes our look to be new and fresh and innovative. Working with Brad is a delight. It is a collaborative venture that engages the creative process. His patience seems endless—in spite of how much we test it. Brad and Apt Design an ideal fit for us.
He’s nailed countless designs for my clients and he gets it every single time.