I’ve been working with the team at Random House for a few years now. They’ve sent over some great projects and they like working with me because I’m consistently able to deliver their sites on time and functioning just how they want. Lately they came to me with a tight deadline on a new site for an upcoming book. Apt Design worked hard to get this one done for them as well.
For book-specific sites it’s usually good to draw design inspiration directly from the book cover, and this site was no exception. The dark textured background with glitteringly white content showcases the book perfectly and gets readers ready to enter this world of intrigue.
Instead of breaking content across several pages the decision was made to keep everything together on one page. However, a menu bar still allows users to jump to specific sections of text.
Lastly this site played big on social media sharing, just right for the young audience of the book. We created specific character cards for the three main characters each of which had a quote and corresponding image. Fans are able to easily share these images on Facebook or Twitter – bringing new fans directly back to the site!
As with all of my sites this one is easily editable by the Random House team so they can make edits on the fly.
Brad was always extremely prompt and professional in turning around what we requested. And Apt Design brought top quality design elements and ideas to the table for our consideration.
He has solid ideas and is willing to listen, which in turn makes him an extremely effective communicator. His ability to organize the creative and administrative side of his business sets Brad even further apart from anyone
I had a terrific experience working with Brad. He was at all times flexible, patient, and responsive. Above all, Brad is a terrific person and working with him was a pleasure.
Brad effectively translated my half-formed ideas into a beautiful website, and he gave me lots of choices and allowed plenty of feedback. He also did a great job making the web design flexible enough to evolve with my needs.
Brad made the process of developing my web site not only painless, but positively enjoyable. His enthusiastic, “can-do” attitude permeated every discussion we had. I would recommend him to any writer looking to develop a web site!
Brad was excellent to work with! He was creative, utilized broad input and was very quick to turn around deliverables. I would highly recommend Brad and Apt Design.
As an author, I wanted something that would showcase my books, but do so by telling a kind of story. And that is exactly what Brad accomplished. The finished product is beautiful, evocative and efficient, just like a great novel.
Brad was quick, efficient and completely approachable about changes. Best of all, the final layout looked phenomenal.
Brad executes a project with such ease that it really makes for an enjoyable experience. I trust Brad and would highly recommend his design solutions to anyone.
It was so much fun working with Apt Design on our logos and branding. Brad listened carefully to what everyone had to say and then somehow gleaned the critical points out of that diverse input.
He’s nailed countless designs for my clients and he gets it every single time.
The design work is flawless, the content is accurate and always within the project budget. He is consistently able to be reached, is open to questions and comment, and each project has been completed on time.
Brad is an incredible designer. My book’s website is exactly what I wanted, even though I couldn’t even begin to articulate what I wanted before talking to Brad. Not only is the website wonderful, but he finished it faster than he promised, and he was great to work with. I am so glad I hired Brad for this project. I am absolutely delighted with the results.
Brad is a pleasure to work with: professional and friendly every time. He continuously produces excellent work.
His design work and attention to detail is impeccable. He’s also pushed me, and our team to become better designers. When I look at finished work from Brad – I don’t see his face all over it. It’s not about him – it’s about the design. When I look at a finished project and see a happy client, happy budget and happy timeline – well Brad’s face is all over that.
Working with Brad was one of the best decisions our organization made. He is a consummate professional and delivers a beautfiul product in a timely fashion. He strives to make the website easy to navigate, practical, and visually appealing.
…finding Brad was the answer. He listened, researched, welcomed honest responses to drafts, adapted, educated us, stayed on deadline and delivered a first-rate creative website that continues to draw rave reviews.
We’re proud of what the public experiences when they come to our Run Wenatchee website. The site is clean, well-organized and lively, and for good reason. Brad Fitzgerald took the early design concepts we had in mind and made those come to life in a singular fashion.
I love working with Brad! His eye for detail is what really differentiates him from other designers. When I work on a project with Brad, I always know that the finished product is going to be stellar.
I really can’t recommend Brad highly enough. He’s come through for us time after time, and always delivers outstanding work. His sites are beautiful and functional works of art. Brad has designed the websites for some of our biggest authors. You know he’ll deliver an amazing site, right on schedule.
Working with Apt Design is like working with a genie….”Your wish is my command!” I simply had to share my vision, and, poof, just like that, it was created! Timely, detailed, and precise. It’s comforting to know that I never have to worry when working with Apt Design. They consistently come through for me, allowing me to focus my energy in other areas.
Brad is a guy that elevates himself to the status of “trusted advisor” and not many marketing partners understand how to do that. On top of that, I get e-mails from my staff telling me how wonderful it is to work with Brad. Brad has earned our trust and our business.
Brad’s design sense is outstanding. I can communicate a concept and leave it up to him to come up with a beautiful, balanced, and rich interpretation of our ideas. It’s nice to have a few thoughts, and just say go.. and be amazed by what he creates.
I have not known of anyone that has worked with him on a project that has not been 100% pleased with the end product but also with the process.