And I Darken Book Website

I’ve been working with the team at Random House for a few years now. They’ve sent over some great projects and they like working with me because I’m consistently able to deliver their sites on time and functioning just how they want. Lately they came to me with a tight deadline on a new site for an upcoming book. Apt Design worked hard to get this one done for them as well.

For book-specific sites it’s usually good to draw design inspiration directly from the book cover, and this site was no exception. The dark textured background with glitteringly white content showcases the book perfectly and gets readers ready to enter this world of intrigue.

Instead of breaking content across several pages the decision was made to keep everything together on one page. However, a menu bar still allows users to jump to specific sections of text.

And-I-Darken-book-share-buttonsLastly this site played big on social media sharing, just right for the young audience of the book. We created specific character cards for the three main characters each of which had a quote and corresponding image. Fans are able to easily share these images on Facebook or Twitter – bringing new fans directly back to the site!

As with all of my sites this one is easily editable by the Random House team so they can make edits on the fly.

And-I-Darken-book-buy-buttons-design

Annette Pennington

former Executive Director of the Wenatchee Downtown Association

The design work is flawless, the content is accurate and always within the project budget. He is consistently able to be reached, is open to questions and comment, and each project has been completed on time.

I had a terrific experience working with Brad. He was at all times flexible, patient, and responsive. Above all, Brad is a terrific person and working with him was a pleasure.

Marissa Collins

Marketing Director at the Numerica Performing Arts Center

Brad executes a project with such ease that it really makes for an enjoyable experience. I trust Brad and would highly recommend his design solutions to anyone.

Reid Peifer

Creative Director at Modern Tribe

His design work and attention to detail is impeccable. He’s also pushed me, and our team to become better designers. When I look at finished work from Brad – I don’t see his face all over it. It’s not about him – it’s about the design. When I look at a finished project and see a happy client, happy budget and happy timeline – well Brad’s face is all over that.

Rolf Boone

Blogger

Brad provided very clear and understandable (for those of us who are tech challenged) directions on the process, explaining the steps he would take to build and design the site, as well as the input he wanted from me, and the training involved once the site was complete. Brad, who has a sharp eye for design, ran with it and produced a great site. He does good work.

His ability to grasp an organization’s goals and translate them into images is pitch-perfect. With his upbeat attitude and timely delivery, he is a real pleasure to work with.

After scouring dozens of author websites I contacted Brad – because his designs are clean and tight, and he is easy to work with. From inspecting his initial concept drafts, it was clear that selecting Brad was the right move.

Eric Granstrom

former Director of Marketing for the Wenatchee Valley Sports Council

Brad was quick, efficient and completely approachable about changes. Best of all, the final layout looked phenomenal.

Nick Ohrn

Developer and Owner of Plugin-Developer.com

I still get compliments every other week on my site design and I think a huge reason my conversions are through the roof is because of the stellar work you did on that site. That project was by far the smoothest experience I’ve ever had with a contractor and I wouldn’t hesitate an instant to work with Brad again.

Justen Forge

Author

EVERY project he works on is the most important project to him, and that’s how he makes you feel through his accessibility, responsiveness, communication and professionalism.

Jennifer Korfiatis

Marketing Consultant, Professor

I have always found his creativity, professionalism, and work ethic to be outstanding. He consistently meets deadlines, and is honest and up-front as to his timeline when scheduling my projects.

Robert Howard

Author

Brad came up with a powerful visual look and graphic design that tied together the various “chapters” in my story. What’s more, he is a pleasure to work with—a great listener and highly collaborative!

Sherri Schneider

Executive Director of Community Farm Connection

It was so much fun working with Apt Design on our logos and branding. Brad listened carefully to what everyone had to say and then somehow gleaned the critical points out of that diverse input.

Traci Mann

Author, Professor of Psychology

Brad is an incredible designer. My book’s website is exactly what I wanted, even though I couldn’t even begin to articulate what I wanted before talking to Brad. Not only is the website wonderful, but he finished it faster than he promised, and he was great to work with. I am so glad I hired Brad for this project. I am absolutely delighted with the results.

Nena Howell

Freelance Marketing Consultant

He’s nailed countless designs for my clients and he gets it every single time.

Gautam Nayak

Doctor and President of the US Medical Soccer Team

Working with Brad was one of the best decisions our organization made. He is a consummate professional and delivers a beautfiul product in a timely fashion. He strives to make the website easy to navigate, practical, and visually appealing.

Allison Williams

Executive Director for the City of Wenatchee

Brad was excellent to work with! He was creative, utilized broad input and was very quick to turn around deliverables. I would highly recommend Brad and Apt Design.

Andy Dappen

Founder, Editor of WenatcheeOutdoors.org

Brad was always extremely prompt and professional in turning around what we requested. And Apt Design brought top quality design elements and ideas to the table for our consideration.

Darren Reynolds

former Owner of Caffe Mela

Brad’s design sense is outstanding. I can communicate a concept and leave it up to him to come up with a beautiful, balanced, and rich interpretation of our ideas. It’s nice to have a few thoughts, and just say go.. and be amazed by what he creates.

Lilia Grundy

Marketing Director for Icicle Creek Center for the Arts

Working with a new designer can be overwhelming – but through Brad’s organizational systems and resources, we were able to work through various projects in record turn-around timing. Additionally, our latest posters and designs have captured the hearts and attention of the community. We increasingly receive requests such as “how can I get one of those posters?!”

Gina Muller

former Director of Sales and Marketing for Gill Diamond Hospitality

We have seen an increase in our internet revenue since having the new websites.

Kelly Allen

Insurance Broker

Working with Apt Design is like working with a genie….”Your wish is my command!” I simply had to share my vision, and, poof, just like that, it was created! Timely, detailed, and precise. It’s comforting to know that I never have to worry when working with Apt Design. They consistently come through for me, allowing me to focus my energy in other areas.

Jennifer Skiff

Best-selling Author

Hiring Brad Fitzgerald to create my website was the greatest gift I gave to myself in 2013. He is a pleasure to work with!

Craig Larsen

former Executive Director at the Wenatchee Valley Chamber of Commerce

I have seen Brad’s web design work on two separate and very different projects. I was impressed on each occasion with the time he took to really understand what the customer wants and needs from each project, leading to a great website both times.

Adam Vognild

Co-owner of The Inner Circle Gym

Brad did an incredible job of building our web site. We would recommend Brad to anyone needing a creative and highly functional site for their business.

James Townsend

James Townsend, Author and Co-Owner of The Human Condition

Brad’s creative insight is easily accessible through constant communication and feedback. He’s concerned about your vision, and it shows in the final product. He has a consistent devotion to making your vision a reality.

Kirk Douponce

Owner of DogEared Design

Apt Design is a pleasure to work with. They always meet or beat their deadlines with consistent creativity.

Roger Clute

former Executive Director of the Wenatchee Valley Visitor's Bureau

The thing that I have always appreciated about Brad is his timeliness in turning around great new designs even in the face of looming deadlines. Creativity is at the heart of good design and Brad is blessed with an abundance of creative DNA. Brad’s professional, straightforward and timely approach to design creation and implementation will make your life easier.

Susan Lagsdin

former Executive Director of Write On The River

Brad’s design work is creative and impeccable — and best of all, he listens well and asks all the right questions, with no assumptions about his clients’ experience.

Jerri Barkley

Marketing & Communications Coordinator for Wenatchee Valley Chamber of Commerce

I have not known of anyone that has worked with him on a project that has not been 100% pleased with the end product but also with the process.